Proactive Librarianship: Marketing and Public Relations

By Rheina Epstein

This training manual has been prepared following workshops held in Africa on "Proactive Librarianship: Marketing and Public Relations" for librarians and information workers, professional and paraprofessional, working in any type of library. The manual has been created to provide a practical guide for organisers and presenters of workshops in running successful training events in their own region.

Acknowledgements
About the author
Introduction
Marketing
Public relations
Library services to children
Library services to young adults
Libraries and HIV/AIDS
Library services to people with physical disabilities
Library services to adult basic education
Conclusion
Bibliography
Appendices: workshop transparencies

Workshop materials

All our workshop materials are free to download under a Creative Commons Licence, and we are happy for you to re-use them for non-commercial work (please always credit INASP when you do so). Please read our full Terms of Use.

To download the materials you will be asked to register (or logon if you have registered previously). This helps us to monitor how often our materials are used.

Proactive Librarianship: Marketing and Public Relations

Contents

Workshop materials